Web Analytics

Increase Your Online Exposure & Attract More Students to Your School

There is a science to marketing and making sales work with any product in any market. It takes a lot of skills, experience and drive to reach your goals unless you have the right help. Although we have our own sales team we always seek out the best in the business wherever they are to make it easier.

We have partnered with David Lurie (Marketing Guru) to help you. He brings the latest internet marketing tools and strategies to help martial arts business owners get their websites / online presense to the Top of Google and attract more students to their schools. Websites is just part of the plan and the full online workhorse is the key to doing it easy.

Apart from teaching and retaining your current clients, attracting more student to your school is the key to your long term success. We can help you reach your goals and it is not by using your money guessing / speculating to attract more students it's by using proven methods.

Here is a snap shot of David's time selling gym memberships in the early years. This is just one of his stories as he has moved on to multiple fields / products including martial arts. 

I decided to go and work for one of Australia's most successful fitness marketing companies at the time and the day I signed on as a sales person for Lifeforce I was given a sales manual called " The Psychology of Fitness Sales" and was told to read it.

It was probably one of the most helpful resources I've ever had the privilege of coming across, although I didn't realise that at the time. That gym membership sales manual gave me the training to be able to sell fitness memberships by the bucket load, in any market and to anyone.

It taught me the secrets to selling fitness that only the top 1% in the fitness industry knew about, let alone use.

In 2 years I sold over 10,000 gym memberships... most of them were 20 month contracted memberships, which you could not cancel. I made more money in that time than I did for the previous 7 years working as a casino black jack dealer and part time personal trainer.

The fitness sales and marketing campaigns that I worked on were very similar to those that Creative Fitness Marketing and Advance Fitness Marketing run today. In fact, for a few years there Lifeforce was so dominant that Creative Fitness Marketing pulled out of the Australian market.

During my 2 years working as a fitness sales consultant for Lifeforce I visited over 100 gyms and health clubs throughout Australia and was fortunate enough to meet some fantastic people along the way.

Eventually I was given the responsibility for managing the whole fitness marketing campaigns that included setting up joint bank accounts with gym owners, managing staff, selling gym memberships and running the campaign so that they made money.

I ran fitness sales and marketing campaigns for Genesis Fitness Clubs, (I put 600 members into their Dandenong club in 6 weeks, 450 into Doncaster and 525 into Oakleigh in similar timeframes), 265 members into Fitness 405 in Preston (now that is tough market to sell in), Leeton Fitness Centre where even though zero memberships were sold on the first day (everyone in town was at a funeral), I managed to sell 175 new memberships in the next 10 days. I remember 8 people turning up to their appointment at the same time and having to do a needs analysis on all them. I think I closed either 6 or 7 out of the 8.

Sounds incredible? Yes it does, it's the power of a positive mindset with all the right skills ot back it up.
Don't guess with your marketing plan, get real help and reach your goals faster.

Martial Arts Australia - International Martial Arts Alliance - Martial Arts Insurance
Corporate Office: Level 1 / 390 St Kilda Road Melbourne, Victoria, Australia
Production Studio: Level 1 / 4b Bluff Road Black Rock Victoria, Australia
Postal Address: PO Box 1170 Box Hill 3128 Victoria, Australia  
Phone: 03 8601 1124





This website is powered by EziWeb